Smart Casual

If the suit is too formal, what do you wear? You want to look good and professional. We are happy to help with that. We make jackets, trousers, cardigans and shirts in all shapes. We like to make clothes that say everything about you. That gives you confidence. We also make smart casual jackets and trousers in different ways, but always completely tailored to your body measurements. Our (smart) casual jackets have full canvas processing for more comfort.
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The description Business casual or Smart casual already gives you direction: between formal and casual. Much has to do with the fabric and of course the model. Stay away from plain blue and gray suits with too much shine with this dress code. Stripes also evoke more associations with business wear. Choose coarser fabrics and colors such as green or brown. Large windows are also more striking and therefore smart casual rather than business wear. Opt for a combination of smart pants and a jacket instead of a whole suit. Tweeds or flannel are also less formal than the smooth fabrics. Sometimes with neat shoes and a shirt and tie. Next time with cool shoes or sneakers and a turtleneck or polo. It is all a bit more relaxed than the suit or “business wear”. Smart or business casual is therefore tidier than just casual where you often just put on those jeans and a t-shirt or just a polo.


maatshirt linnen bruin

Some days a suit is too much. A good shirt is then sufficient to look dressed and powerful. Smart casual shirts can be made in many types of fabrics. Think of knitted, jersey, coarser oxford, thicker cotton, flannel, denim and prints. And then of course we have linen in the summer and combinations of linen and cotton. For your casual shirts, stay away from popelines and twill because they are too thin or have too much shine. The quality of the shirt becomes even more visible. Shirts become even more casual with a loose interior in collar, cuff and frame (unglued), other buttons (for example brown mother-of-pearl or horn), pleated sleeves and more visible topstitching. In addition to the standard white, light blue and striped shirts, you never have enough shirts.


maatbroek chino op maat broek

Jeans are often too casual. Suit trousers require a jacket. But which pants match your smart casual look? In the summer, choose very open woven wool, cotton or linen. And moleskin, thick cavalry twill or flannel pants in the winter. The latter is the neatest of the three winter variants; also because it often has a fold (pleated) on the front leg. A moleskin is a really thick cotton that looks like the skin of a … mole. Moleskin and other cotton trousers can be nicely incorporated into a chino as the model is called trousers without pleats, side pullers and side pockets. The back becomes sportier with a flap pocket. The side seams of a pants can be made tougher with a hood seam. By making the band slightly higher and adding belt loops that are also slightly larger, you get even more styling options. In addition to fabric and details, casual pants are often worn a little lower and tighter. Rolling up the legs also adds something. And by staying away from blue, gray and other dark colors you make it more accessible.


maatjasje double breasted jasje zomer reda

Unlined, unconstructed (so without interior), no shoulder padding, pleated sleeve insert, tougher buttons, coarser or open woven fabrics and other pockets make a jacket less formal. Casual jackets are now often slightly shorter than suit jackets. Plenty of options. Also consider other materials that you would use less for your suits such as bamboo, cotton, linen and tweeds. Knitted fabrics such as jerseys are also an option. Extra comfortable also because it contains natural stretch. Jackets with patch pockets, with or without pleats and flaps or curves, accentuate each jacket. A back pleat or a band on the back gives a sportier and therefore more casual look. And if you find a jacket too neat, think of an overshirt or a cardigan with lapels.



We develop new items every six months. We made the overshirt last summer and we continued to develop it this year. It is already a classic, because the shirt is dressed but casual. When jeans and t-shirts are too casual, opt for the overshirt. Wear the overshirt over your t-shirt or shirt as a kind of loose jacket. You can safely wear an overshirt completely open. The extra layer and collar make it neater than a sweater and smoother than a jacket. Here you see the overshirt in a corduroy. Other fabrics such as flannel and cotton also lend themselves very well to this item.

Lounge Wear

Lounge Wear

A little more neat than the overshirt are the unlined unstructed jackets that we are happy to tailor for you. Ideal as an outdoor jacket but also very suitable during a (network) drink. You feel tougher in it than in a neat sports jacket like the English make it and feel less warm and confined than a thicker tweed. Very suitable in a beautiful flannel with a little cashmere or a brushed cotton.

Shooting Wear

Shooting Wear

New Tailor also makes various types of clothing for hunting. Plus fours, jacket with pleats, shoulder pieces and extra large pockets for provisions and sleeves. We also have a hunting vest and fieldcoat. The fabrics we use for hunting clothing are for example from Moon, LBD, Harissons and Harris Tweeds from Hunt & Winterbottom and McGee, among others. The jackets from the shooting collection can of course also be beautifully worn on Moleskin trousers or jeans.

More inspiration? Visit our webshop!


NEW TAILOR's brand promises

We think clothing should be very personal, not a mass product. You must like it. So first we want to know who you are. We look in which environment you move, what you feel comfortable in and which way of making you prefer. Not quite sure what suits you? No problem! We are the experts and are happy to take you through our process and advice you. We therefore guarantee that you like the chosen outfit. If not, we will make it again. But because we get to know you well, we trust that your outfit suits you completely and is unique. A highly personal beautiful guarantee. We would like to start over if you don’t like the outfit.*
*maximum 1 time and you should follow our advice
Tailored clothing is often seen as luxury. But everyone is unique and that is why we see it as a pleasant necessity. We make all our clothing completely tailor-made for you. You decide how we make your suits, shirts and pants. So unique, just like you. Of course we also advise you tailor-made. And do you change weight in the meantime? That can happen, nothing to worry about. We give a 3-year fit guarantee on pants, jackets, suits so that your clothing fits and continues to fit.*
* no more than 5 cm difference after first measurement and maximum 1 time
If your clothes fit you well, you feel well and your qualities are better reflected. Your entire environment benefits from this. And it also lasts longer. Everything lasts longer and gets added value if you pay attention to it. And we like to give that attention. We do everything consciously. You also consciously choose slow fashion because you know that timeless outfits say a lot more about you. By producing personally for everyone, we keep our ecological footprint as small as possible. We also work with natural and reusable materials. We offer a sustainability guarantee and guarantee that the fabrics will last for at least three years under normal use. We take care of your outfit as if it were our own. So feel free to come by for a free maintenance.
Selecting tailor-made clothing and having it made is an experience in itself. NEW TAILOR is one of the few tailors in Europe that can still make a full suit in house. And we do this with a lot of love. Our shops in Amsterdam and Utrecht have a workshop where our tailors work on the best fit for your suit, shirt or pants. In addition, we always like to put on the finishing touches in our workshop. We can always adjust something to your outfit, even afterwards. We only work with enthusiasts of this craft for anyone who appreciates this craft. And that is appreciated. That is why we score a 4.8 on Google Review.

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